Movie Producer Monty Esparza (Selena, The Milagro Beanfield War) announces he’s going to build movie theaters in the Latin hoods across the US. Good for him. From the sound of this article by Roger Vincent, it sounds like they’ve done their homework regarding the numbers and demographics. Some of the guys involved with the Magic Johnson theaters in largley African American neighborhoods are involved as well. Reads like they’ve figured this one out. Dale, pues.

A movie theatre in the hood

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